Taylor Swift is King! The biggest pop star The most interesting people in the world according to PEOPLE Magazine in 2023

The worldwide hit filled arenas with electricity and ruled the charts. Friends say she's "just getting started" after her best year yet.

She's on top of the world and more in charge than ever as her biggest year yet comes to a close. That's why she's on the cover of PEOPLE's 2023 issue of the Most Intriguing People of the Year.

Forbes said in October that Swift's record-breaking Eras Tour—a 3.5-hour show that draws from her 10 albums and led to a historic performance film—helped make her a billionaire.

Rerecordings of her early albums, which she started putting out after the head of her original label sold them to music manager Scooter Braun, have even made vinyl records popular with Gen Z.

In October, 1989 (Taylor's Version) sold at least 580,000 copies, which was the most vinyl records ever sold in a single week.

The 12-time Grammy winner is still a big deal in pop culture. Her close-knit group of pals set the standard for friendship, 

and her new relationship with Kansas City Chiefs tight end Travis Kelce is causing Taylor-mania in the NFL.

Swift, 33, "knows when, where, how to promote [her work], but she also knows when, where, how to be normal and be a human just living her life" after 17 years in the spotlight, says Tim McGraw. I think she crossed the line well.” 

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